Content Camp Interactive Workshops

Together, Let's Clarify Your Brand Messaging, Write Your Website Copy, And Establish Your Content Marketing Strategy

Every Bit Of Spoken, Written, And Visual Communication For Your Business Is Content

Anyone can create content. Creating effective content that resonates with your audience and inspires people to take action is a totally different story.

Be honest, have you ever thought to yourself:

  • “I have an amazing offer and I know it’s game-changing for the right people, but I’m struggling to communicate its value…”
  • “I’m doing all of the “right things” but it doesn’t seem to make a difference and I’m tired of working so hard and not seeing results…”
  • “I know I have great value to share and can make a difference but I don’t have an audience yet and people don’t even know I exist…”
  • “People are visiting my website, but they leave just as quickly as they came, without signing up, inquiring, or buying…”
  • “I know I need to market my business, be visible, and stay top of mind but I’m not sure how to actually do that…”
  • “I love what I do but I’m on the verge of burnout! I need to market my business effectively without it taking so much of my time…”

If you nodded your head in reluctant agreement, you’re definitely not alone — and you’re definitely in the right place.

Successful, effective messaging, copywriting, and content marketing is not easy. Sometimes it can feel like you’re tasked with putting together a 2,000 piece puzzle without a picture of what it’s supposed to look like, and nearly all of the pieces are the same color!

No joke. It’s challenging work and it takes time. Thankfully, with the right information, resources, and support — all included in Content Camp — it doesn’t have to be difficult work.

I promise that when your message resonates deeply with ideal buyers, your website copy positions your offers as irresistible no-brainers, and your content marketing makes people want to be a part of your world, everything in your business becomes easier and way more fun!

Mischelle O'Neal

"I was doing a website refresh already so Content Camp: Website Copy was a no-brainer. Jennifer packs amazing value into everything and this workshop was phenomenal! I got all of the copy done for my entire website and live critiques and feedback to make it even better. Now, all I have to do is to refine it and design the final pages. I know I'll be going back to the workbook again and again."

Mischelle ONeal |

Content Camp Workshop Events

One immersive, three-day, interactive workshop event to support you in each stage of business growth with lifetime access for self-paced learners.

Save $300 With The Content Camp Bundle!

With the Content Camp Bundle, you get lifetime access to all three Content Camps — Brand Messaging, Website Copy, and Content Marketing — it's like getting one FREE!

One Payment Of $599

Sign Up Now!


Three Payments Of $200

Sign Up Now!

Payment Types

No More Excuses. Let’s Get Things Done.

If you want different results, you have to do something different and take action to create the success you deserve.

Hoping and praying that if you try hard enough, for long enough, something will magically change and all the clients and customers you need will suddenly show up with money in hand is not a viable strategy — unless you want to remain stuck and frustrated, watching others less talented, brilliant, and skilled than you experience the success you desire most.

You’re reading this, so I know that’s not what you want.

You have big dreams and you know in your gut that you’re destined for big things. You want to be known. You want to be sought after and booked solid. You want to be a success story and…

  • Feel confident speaking about what you do and the impact of your work
  • Achieve leadership and authority positioning in your niche
  • Attract high-value clients and customers who are happy to pay your full fee
  • Pave the way for exciting growth and partnership opportunities
  • Increase website traffic and conversions and make more sales

And most of all, you want things to be simpler and easier…

You WISH someone would just hand you a step-by-step plan to follow…

Wish Granted... If You’re Willing to Show Up, Participate, And Do The Work

Content Camp workshop events not only provide the plan for you to customize, they also provide clarity, focus, and support while you take action and get started!

At Content Camp: Brand Messaging, you'll...

  • Get clarity on who you’re speaking to, what matters to them, and what they must hear to realize your solution is exactly what they need and the way to reach their goals.
  • Focus on your niche audience, their pains and desires, the impact your solution can have on their lives and businesses, and what is possible if they say yes.
  • Plan and create your brand messaging and get feedback to ensure it’s clear, powerful, and effective — this work makes copywriting and content marketing easier!

At Content Camp: Website Copy, you'll...

  • Get clarity on what you’re selling, why it matters, and why it’s the best choice to help ideal buyers get to know you, decide they like you, and feel like they can trust you.
  • Focus on establishing authority, building trust, and communicating the value of your offers, why you’re the best choice, and the emotional impact of your work.
  • Plan, outline, and write emotion-driven website copy using step-by-step frameworks that make ideal buyers the center of attention and inspire them to take action.

At Content Camp: Content Marketing, you'll...

  • Get clarity on your brand, business, and revenue goals and your content marketing strategy to establish clear expectations and a straight-forward, doable, plan of action.
  • Focus on the tactical implementation plan for your content marketing strategy and outline exactly what needs to be done step-by-step so you know what to do (or can delegate it).
  • Plan, organize, and create the initial content needed to start executing your content marketing strategy, make immediate yet meaningful progress, and build momentum.
Amy Hall

"Sign up for Content Camp! The sequencing and the context that Jennifer puts content strategy, planning, and creation into and how she shows you how to tie your content into your marketing so it feeds your sales is mind-blowing. She makes it feel so much easier. I mapped out three months of blog topics and feel organized and energized to work on content for my audience."

Amy Hall |

Do I Need Content Camp?

Maybe not! If you’re happy with where you’re at or you like figuring out things by trial and error, you don’t need Content Camp.

You can learn how to create brand messaging, write website copy, and create effective content that supports your marketing goals on your own.

There are a ton of copywriting, content strategy, content creation, and content marketing podcasts and blogs out there to check out. There are also loads of articles, tutorials, swipe files, trainings, resources, courses, and programs available.

So yeah, you can keep…

  • Registering for webinars, masterclasses, free training opportunities, and virtual summits, sometimes attending, sometimes forgetting to attend…
  • Taking notes and filling journals with plans and dreams and things you should be doing and want to do yet never find the time to actually do them…
  • Signing up for and hoarding all of the digital downloads and freebies from your social media feeds because someday you’ll use them to improve your business…

You are capable of learning and doing anything.

So don’t ask: “Do I need Content Camp?”

Instead, ask: “How long will figuring this out on my own take and how long am I willing to wait for things to change?”

Content Camp Accelerates Results

The training, interactive workshops, comprehensive workbook, and focus time are the ambitious, driven, impatient business owner’s dream come true.

Each Workshop Condenses Months Or Even Years Of Sporadic DIY Learning Into Three Highly-Focused Days

Each event leads you through a carefully designed series of interactive workshops that organize and simplify everything you know about your brand, message, audience, and offers so you can market your business effectively.

As an attendee, you’ll spend three full days immersed in your brand, leveraging proven frameworks, formulas, prompts, and more to work on your business — and you’ll receive personalized guidance and support every step of the way.

  • Create brand messaging that resonates deeply with your target audience and inspires them to take action in just three days? Definitely.
  • Plan, outline, and write compelling, persuasive, effective copy for your most important website pages in just three days? You bet.
  • Create a content marketing strategy and a content creation plan, and start creating marketing content in just three days? Of course.

The Secret Is Knowing What To Do, Having A Plan, Getting Started, And Not Going At It Alone

Truth? Most conferences, events, seminars, and summits have a lineup of speakers who cram as much as possible into their sessions to wear you down so you’ll be more susceptible to a sales pitch at the end. This leaves you inspired but also overwhelmed — and most of the time, you go home, get back to work, and end up doing nothing with what you just learned.

What a colossal waste of time!

Content Camp takes a totally different approach because…

  • You don’t need speakers regurgitating things you’ve read online and giving you more unfocused to-dos.
  • You need three days away from day-to-day demands and obligations to focus on your business, your message, and your content.

And, more importantly…

  • You don’t need another conference pushing cookie-cutter solutions and pointing out everything you’re not doing.
  • You need help making significant, meaningful progress on your unique business goals — and really, you just need to get sh!t done.

Every Content Camp Event Is Workshop-Style So You Make Meaningful Progress On Your Business Goals

In every interactive workshop session, you’ll learn a strategy, tactics, or framework then do the work on the spot to implement it for your business. Even better, you’ll have support from experts to answer questions as you’re working, and the opportunity to have your work reviewed and get suggestions to polish it up and make it even better!

The goal?

  • To make your brand message crystal clear and compelling
  • To ensure your website converts browsers into buyers
  • To minimize content marketing efforts and maximize results

All so you can get out there and market your business with all the confidence of Beyonce fiercely stomping on stage in a glittery leotard with her hair blowing behind her.

You can picture it, can’t you?!

Melanie Adcock

"I knew I needed to work on my website copy but kept putting it off. 'Client work first' is what I kept telling myself. I was a little hesitant to sign up for CCWC because of the time commitment but it was totally worth it. Setting aside this time was so valuable. CCWC trains you on how to think about your website copy and the live copy reviews were so helpful. I was able to crank out my website copy during the solo work time — and that has inspired me to do even more. What an awesome experience!"

Melanie Adcock |

Save $300 With The Content Camp Bundle!

With the Content Camp Bundle, you get lifetime access to all three Content Camps — Brand Messaging, Website Copy, and Content Marketing — it's like getting one FREE!

One Payment Of $599

Sign Up Now!


Three Payments Of $200

Sign Up Now!

Payment Types

What's Included In Every Content Camp Workshop Event

Everything you need to plan, write, and publish your website copy with total confidence that it will visitors into clients, customers, and subscribers.

Plus, Get BONUS Keyword Research Training From The Experts At Pathfinder SEO!

Learn how to identify the right keywords to include in your brand messaging, website copy, and content marketing from SEO experts.

Pathfinder SEO Bonus Keyword Research Training Bundle

Search engine optimization (SEO) plays a critical role in the reach of your brand, the traffic to your website, and the success of your content marketing.

An effective SEO strategy starts with keyword research and using the keywords identified throughout your copy and content — but brand messaging, website copy, and content marketing all require a slightly different SEO strategy and approach to keyword research.

That’s why my friends at Pathfinder SEO have partnered with Content Camp to provide three unique, SEO-focused keyword research trainings — one for each Content Camp event.

  • The Content Camp: Brand Messaging SEO training walks you through the process of doing keyword research for your core brand.
  • The Content Camp: Website Copy SEO training covers the process of doing keyword research for individual web pages.
  • The Content Camp: Content Marketing SEO training reviews the process of doing keyword research for specific pieces of content and campaigns.

Learn More About Each Content Camp Virtual Workshop Event!

One immersive, three-day, interactive workshop event to support you in each stage of business growth with lifetime access for self-paced learners.

Save $300 With The Content Camp Bundle!

With the Content Camp Bundle, you get lifetime access to all three Content Camps — Brand Messaging, Website Copy, and Content Marketing — it's like getting one FREE!

One Payment Of $599

Sign Up Now!


Three Payments Of $200

Sign Up Now!

Payment Types

Meet My Guest Workshop Leaders

When it comes to delivering workshop sessions and providing value, my expectations are sky-high. That's why I've hand-picked a small group of subject matter experts to join me in facilitating workshops guaranteed to move your business forward.

Chris Lema

Chris Lema, VP at Nexcess

Chris Lema knows which words to use to get people to act — telling a story from stage, on a landing page, or in a blog post. It’s a skill he’s refined over the last thirty years, and one he’s been sharing with others for the last ten years. Unlike gifted copywriters who can’t explain what they’re doing, Chris has helped countless entrepreneurs with landing pages, with speeches, and with their blog posts. As a VP at Nexcess, he’s often found at conferences, on stage, continually refining the strategies he’ll share with you.

Sydni Craig-Hart

Sydni Craig-Hart, CEO/Co-Founder of Smart Simple Marketing

Sydni Craig-Hart is a 4th generation entrepreneur and CEO/Co-Founder of Smart Simple Marketing, an award-winning marketing consultancy. Since 2006, she and her team have been helping small business owners eliminate marketing overwhelm, develop irresistible pricing, and maintain a steady flow of satisfied clients. Today, Sydni leverages her experience helping more than 8,000 small businesses in 79 different industries achieve their goals to drive her clients’ businesses to the next level of success.

Kelly Azevedo

Kelly Azevedo, Founder of She's Got Systems

Kelly Azevedo is the founder of She’s Got Systems. She is an experienced online business strategist, systems expert, and implementation master. For the past 10 years, Kelly has worked with successful online businesses to build powerful business backend systems that deliver long-lasting results. She teaches systems for marketing and launches, hiring and team management, and the customer journey, all to help entrepreneurs create more freedom and build stronger businesses.

Curious If Content Camp Is Worth It?

Check out what these business owners had to say about their experience as Content Camp Attendees.

Content Camp FAQs

If you have a question about Content Camp? I have the answer!

What are the Content Camp workshop dates again?

Content Camp: Brand Messaging is April 4-6, 2022. Content Camp: Website Copy is June 28-30, 2022. Content Camp: Content Marketing is September 27-29, 2022.

I want the bundle but is there a payment plan?

YES! If you’re all-in and want to attend all three Content Camp workshops but also want to spread out your investment, you can take advantage of the three-payment plan option and split it into three easy payments of $200.

Are the workshops recorded? How long will I have access?

Yes, all live workshops and review sessions will be recorded. The video replays and downloadable audio recordings will be available through December 31, 2022 in case you have to miss a workshop or want to revisit a training. For ongoing access to all Content Camp materials and twice-monthly copy review sessions, Content Camp Alumni can join Content Creators Club.

How is the workbook provided to attendees?

The Content Camp workbooks are provided in PDF format. Attendees can visit the Content Camp Workshop Headquarters to download the workbook files one week prior to the event. For those who like to work digitally, all worksheets are also provided in Google Docs or Google Sheets formats.

What do I need to participate in Content Camp?

Each workshop will guide you through carefully-planned exercises step-by-step and the workbook contains everything you need. Plan on downloading and printing the Content Camp workbook in advance. Most attendees have it printed/bound somewhere like The UPS Store or FedEx Office, others put it in a binder.

You can stream/access the workshops from any device like your smartphone or a tablet, but there are some that will be easier if you are at a computer with access to files. You also may want your favorite pencils/pens, highlighters, a yummy beverage and snacks, and maybe even some sticky notes!

Can bring my virtual assistant or team to Content Camp?

YES! It’s a brilliant plan to have anyone working on your brand go through Content Camp with you so you can collaborate on the exercises and ensure everyone is on the same page. Each person who participates, however, must have their own ticket and unique login. Reach out for group pricing.

What happens if I buy a ticket but later can’t go to Content Camp?

All Content Camp ticket sales are final and non-refundable. You may transfer your ticket up to two weeks prior to the workshop start date. After that, tickets are locked down and no longer transferable.

Have a question that hasn’t been answered on this page?

Ask me anything about Content Camp! I’m happy to answer questions and help you figure out if one or all of the workshops can help you achieve your goals.

Save $300 With The Content Camp Bundle!

With the Content Camp Bundle, you get lifetime access to all three Content Camps — Brand Messaging, Website Copy, and Content Marketing — it's like getting one FREE!

One Payment Of $599

Sign Up Now!


Three Payments Of $200

Sign Up Now!

Payment Types

Considering Signing Up For Content Camp?

Check out what these freelancers, digital entrepreneurs, and business owners had to say about their experience as Content Camp Attendees.