Get A Six-Step Framework to Estimate Ecommerce Projects Accurately And Avoid Costly Mistakes That Erode Profits

Estimating Ecommerce Mini Course

Squash Those Nerves And Set Ecommerce Projects Up For Success!

The $147 Estimating Ecommerce Mini Course includes lifetime access to nearly 90 minutes of instruction over eight focused lessons, a Master Handbook, a tools and resources list, mini guides to support implementation, and downloadable audio MP3s of each lesson!

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Jessica Budd, Firefly Web Design

"Estimating Ecommerce is a must have mini course for web professionals wanting to protect their profits (and their sanity!) when working with e-commerce sites. The materials are well set out and Jennifer, as always, is an excellent and effective teacher. Taking this course will ensure that your ecommerce projects start on a sturdy foundation that sets you up for success."

Jessica Budd, Firefly Web Design

Estimating Ecommerce Mini Course

Learn how to evaluate potential projects, get the information you need, and create accurate proposals so you can protect your time, sanity, and bottom line.

Have you had that one nightmare… the one where you dream that you took on an e-commerce project, it spiraled out of control, ate up all of your time, and you didn’t just break even, you actually lost money on the project, then woke up all sweaty and slightly freaking out? I have…

Have you maybe had something similar happen in real life? Maybe you took on an emcommerce project thinking the scope was no big deal, only to later find out there were several details you didn’t account for that demolished your profits. Or maybe you have avoided taking on ecommerce projects because you’re nervous about potential landmines you don’t see ahead.

Most anxiety about offering ecommerce services comes from a lack of clarity:

  • The prospective client is unclear about what they need, how their site will work, the required features, and other important details.
  • You’re unclear about the full scope of work, the questions that need to be asked, and details that need to be addressed during the sales process.

If this sounds familiar, you’re not alone. Not even close.

No matter what the size project you’re doing, there are far more details that need to be considered when selling an e-commerce site than a traditional website or blog.

Thankfully I don’t have those nightmares or worries anymore because I now follow a simple, six step sales framework that guides the e-commerce sales process so I can confidently deliver projects on time and in budget without loads of stress.

And that’s exactly what this e-commerce sales course covers: What you need to do, say, and ask upfront to not only avoid costly mistakes that can erode or eliminate your profitability, but set yourself and your client up for long-term success.

Learn A Six Step Ecommerce Sales Framework

Estimating Ecommerce teaches a six step framework for selling e-commerce websites. From initial inquiry to presenting the proposal, the course covers:

What You Get In This Course

In this ecommerce sales course, you'll gain clarity on what needs to be done, what decisions need to be made, what questions need to be asked, what to say about pricing, and what to include in your proposal.

I know you’re busy and that time is at a premium, that’s why Estimating Ecommerce is designed to get you everything you need in the shortest amount of time possible.

Every lesson begins right away with the critical course information. No extra fluff, filler, or bloat. Even the print materials are designed to optimize your time (and paper), which means there aren’t a bunch of images and graphics added to bump up the page numbers and “fake more content.”

The beautifully designed Estimating Ecommerce Mini Course includes:

  • Just under 90 minutes of pure video instruction spread across eight lessons
  • Downloadable MP3 recordings of each lesson in case you want to listen on-the-go
  • A 48-page Master Handbook to guide you through the course step-by-step
  • A Tools And Resources List with platforms, tools, and resources for selling online
  • A collection of quick scripts so you know what to say to clients and how to say it
  • A list of questions to ask prospective e-commerce clients in your intake form

Get Estimating Ecommerce So You Can Quote Ecommerce Projects With Confidence!

The $147 Estimating Ecommerce Mini Course includes lifetime access to nearly 90 minutes of instruction over eight focused lessons, a Master Handbook, a tools and resources list, mini guides to support implementation, and downloadable audio MP3s of each lesson!

Oh Yeah! Sign Me Up!

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Tina DeMarco

"Jen nailed it! She has a great delivery with very detailed information. This course is very well thought out and to the point with no clutter. It's clear, clean, crisp, and loaded with the information needed to get started in eCommerce sales. It provides a framework to reinforce and reference the content in the Master Handbook and is a total win! In fact, I've probably learned more in this course than in other more expensive courses I've taken for this type of information."

Tina DeMarco, Blue Coat Writers Group

Is Estimating Ecommerce Right For You?

Because this is a digital course delivered in-full upon purchase, there are no refunds. That's why it's important that you're sure this course is a good fit.

Estimating Ecommerce is perfect for you if you:

  • Are new to ecommerce and considering adding e-commerce packages to your web design or development business.
  • Aren’t quite sure what information to get upfront before jumping into the sales process.
  • Worry about what to ask during intake and discovery and want a list of topics to discuss.
  • Hope to avoid potential landmines and costly mistakes, and want an easier way to identify crazies early on.
  • Want a better way to set proper expectations about realistic pricing with prospective clients.
  • Feel nervous creating e-commerce proposals because you worry about forgetting something important that could bite you in the butt later on.
  • Would love to hear a YES more often, close more sales, and make more money.

You Should Skip Estimating Ecommerce if you:

  • Are already an expert at selling and delivering e-commerce projects.
  • Don’t need any help with what to say, what to ask, and how to structure your packages and proposal.
  • Have no problems weeding out crazy clients and discussing costs, timelines, and fees.
  • Want technical or development instruction on how to build an e-commerce website.
  • Want to learn how to use WooCommerce or specific ecommerce WordPress plugins.
  • Are looking for a course that will give you everything you need to sell e-commerce projects without doing any work or learning any tools on your own.
  • Expect an exhaustive resource covering every single thing you may ever need to know about every type of ecommerce project you may ever encounter.

Of Course, I Think This Course Is Awesome, Duh! But Don't Just Take My Word For It!

Check out what other smart, talented, savvy web professionals say about the Positioning E-Commerce Projects For Success course below…

Sally Tudhope

“If you’re aiming for profitable projects, you need this course. It was excellent, really well put together, nicely broken down into digestible chunks, and easy to understand. That’s gold! Technical courses are everywhere — it’s not hard to find one on how to set up Shopify or WooCommerce — but a course on how to step through the business of quoting an e-commerce project is rare. I made a crucial mindset shift on how to approach e-commerce projects and now have a framework for approaching projects that can be adapted and used for any size project.”

— Sally Tudhope, Sally Tudhope Creative

Shaan Nicol, ChillyBin Web Design

“I run a small web design agency in Singapore that services SME and startups, designing custom solutions. eCommerce is something that is hard to keep in scope because clients generally don’t understand how much work must be done upfront to outline the strategy and make decisions. This course is a great starting point and covers all the essential points to run an effective project, manage scope creep, and sell based on value rather than the implementation of an eCommerce plugin. The massive positives are the quality of the handouts and the scripts that use clear and consistent language. They’re something I can provide my team to send out if need be.”

— Shaan Nicol, ChillyBin Web Design

Vickie Florschuetz

“I offer custom design and development services and build primarily WordPress, WooCommerce, and NopCommerce sites from sales through launch. I took this course because I want to bid on bigger projects. It provides really good advice and Jennifer is engaging and explains everything in simple terms. I love how she uses real-world analogies to help small businesses like mine think big! If you’re thinking about taking this course, it provides a seasoned proposal process that will help you win bigger projects, keep your sanity, and enhance your sales skills for business growth.”

— Vickie Florschuetz, Vflorschuetz, LLC

Lydia Grossov

“Jennifer’s courses are a lot better than others I’ve attended. She always brings such clarity to the topics presented and makes everything sound so easy. This course is good — short and sweet without taking too much time. There were a lot of useful reminders regarding payment gateways, shipping, and sales tax, but the ah-ha moment was about price anchoring, the comparison strategy, and preparing clients for pricing conversations in a non-salesy manner. That, to me, was genius and priceless. The course materials are also huge time-savers and take a lot of guesswork out of the implementation.”

— Lydia Grossov, Expresso Design, LLC

Sean Atkinson

“This was tremendously helpful — I just used the best practices to close a new ecommerce website project and the client told me they didn’t get any of this information, structure, or comfort level with their previous designer. My ah-ha moment was realizing that Jennifer prepared me to answer questions other people were avoiding. That positioned me as an expert and built trust, which has led to the client asking for additional services.”

— Sean Atkinson, Majority Media LLC

Clare Lewis

“I searched for a long time to find a course that could explain why e-commerce projects are so expensive. I am amazed at how much I learned and couldn’t be more thrilled! I took on my first e-commerce client in April and I wish I had had this course in March! It demystified the consulting process and how to account for my time in the proposal, it clarified price anchoring, and the step-by-step process made it easy to implement.

The master handbook was amazing! Following along with the video training in the handbook reinforced the content and kept me focused. I also loved the examples and the scripts. I tend to obsess over the right wording, so having scripts is so helpful.”

— Clare Lewis, Clare Concept WordPress Development

Rebecca Metz

“This course is really good and really comprehensive. It covered so much that I hadn’t yet thought of and I love Jennifer’s teaching style. I find that scope creep is a big issue with e-commerce projects and what I got out of the course is how to keep the scope on track and avoid the crazy clients that demand way too much but pay way too little. Taking this course helps you understand what you are getting into when taking on eCommerce projects and how to only work with really good people graciously.”

— Rebecca Metz, Web Pages That Sell

Get Estimating Ecommerce So You Can Quote Ecommerce Projects With Confidence!

The $147 Estimating Ecommerce Mini Course includes lifetime access to nearly 90 minutes of instruction over eight focused lessons, a Master Handbook, a tools and resources list, mini guides to support implementation, and downloadable audio MP3s of each lesson!

Sign Me Up!

Payment Types